72 Hours Brochure
72 Hours is a brochure that delivers the preparation needed for short term weather emergencies. My goal was to present such preparation as streamlined and simple, while also highlighting its importance. Included in the brochure are supply checklists and emergency contacts that will help users during a prolonged blackout. This one sheet condenses so much information that can save lives and stress!
Outcome
In cautionary yellow, this brochure catches readers attention without alarming them. I used circles to create more white space and soften the overall composition. The look is cohesive and uses repetition to organize sections. In this project, I learned how to organize heavy body copy over a tri-fold brochure and create visual focal points with contrast. The information is cohesive.
72 Hours Brochure
72 Hours is a brochure that delivers the preparation needed for short term weather emergencies. My goal was to present such preparation as streamlined and simple, while also highlighting its importance. Included in the brochure are supply checklists and emergency contacts that will help users during a prolonged blackout. This one sheet condenses so much information that can save lives and stress!
Outcome
In cautionary yellow, this brochure catches readers attention without alarming them. I used circles to create more white space and soften the overall composition. The look is cohesive and uses repetition to organize sections. In this project, I learned how to organize heavy body copy over a tri-fold brochure and create visual focal points with contrast. The information is cohesive.
Brochure Up-Close
